Kelley Rand

Freelance Copywriter & Content Strategist

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Return of the Content King [pdf]
What Web content strategy is—and why you should do it
–Kelley Rand

No-pout Routes: Ways to Do Content Strategy on a Budget
Ideas for getting started with content strategy
–Melissa Rach, Brain Traffic

The 5 Types of Prospects You Meet Online
Strategies for selling to each type
–Brian Clark, Copyblogger

We’re All Content Strategists Now
A video talk at IA Institute about content as “the missing piece”
–Karen McGrane, Bond Art + Science