Work

Microsoft

As a regular ghost blogger for Microsoft’s worldwide public sector, I write weekly posts attributed to executive authors that aim to help worldwide governments use technology to improve their citizens’ quality of life. www.microsoft.com/government/ww/public-services/blog

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Convercent_logo

Convercent Software

This start-up came to me to help establish and roll out a new voice and content to its new website and collateral. I wrote the site, created sales sheets and direct mail letters, and edited white papers to promote its revolutionary approach. www.convercent.com

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Dex One

A large-scale project that combined two Dex One websites into one, I performed the content inventory, created the content strategy, designed the site map, and managed content creation—including writing most of the copy—for this 50-page website.

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University of Denver

Working within extremely tight deadlines, I led the creation of the content strategy and rewrite of about 50 pages of content aimed at projecting the university’s new brand pillars for its redesigned website. www.du.edu

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Boston Market

I oversaw a complete rewrite of the Boston Market website, emphasizing the wholesomeness of its food so that the primary audience, busy parents, could feel good about serving it to their families. www.bostonmarket.com

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Cheyenne Mountain Zoo

To inspire visits and donations to the zoo, I rewrote the website’s comprehensive content to fit the intuitive new architecture and express the zoo’s fun, caring attitude and conservation focus. www.cmzoo.org

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